We recommend setting a budget with a minimum of $2/day per ad.

For example, if you created both HomePage Ads and Product pages with all channels and audiences included, it should create 15 specific ads that run on your campaigns. In this case, we recommend setting a minimum budget of $30/day.

Sometimes, the reason for an underperforming advertising campaign is a low budget. AdScale creates multiple ads on several advertising channels and the AI module should allocate the daily budget effectively among those ads. The result is that in some cases there are 20-30 running ads on a daily budget of $10, which eventually prevents any of the ads to get a sufficient amount of budget to optimize the results.

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