The Campaign is the highest level in the advertising structure. Under each campaign, there are Master Ads and Ads.

What can you set on the campaign level?

Budget - setting your daily or monthly budget and advertising goal

Locations - Select the countries/cities you want to target

Demographics - Targeting the gender and age of your targeted audience

Scheduling - Defining the days and hours your ads will be active

When should you create a new campaign?

1. You have a dedicated budget for a specific campaign that you want to run

separately from your Main Campaign.

2. You want to target a different location with a language that is different from the

language of the Main Campaign.

3. You would like to advertise specific ads to different age groups.

Related topics:

About Master Ads

Creating a new campaign

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