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How to Integrate Your Google Ads Account with AdScale

Integrate Your Google Ads Account

Nicole Kaminer avatar
Written by Nicole Kaminer
Updated this week

Integrating your Google Ads account with AdScale is a straightforward process that enables seamless management of your advertising campaigns. You can connect an existing Google Ads account or create a new one. We strongly recommend using an existing account for optimal results.

Follow these steps to complete the integration:


Step 1: Access the Integration Settings

You can begin the integration process in one of two ways:

  1. If you have no Budget Group or are already connected one channel -then click the “Connect Google’ button on the list in the budget group.

  2. Navigate to Settings > Google Integration in the AdScale app.

  3. Alternatively, on the Ads screen, click the Add Budget Group button and select the option to integrate with Google.


Step 2: Connect Your Google Ads Account

  1. Ensure that you have admin access to the Google Ads account you wish to connect.

  2. Click the button labeled Connect to Google.

  3. A pop-up window will appear prompting you to approve access for AdScale.

  4. Follow the on-screen instructions to authorize the connection and approve the necessary permissions.


Step 3: Select Your Google Ads Account

  1. Once the connection is authorized, return to AdScale.

  2. Wait a few moments for the system to sync.

  3. Select the Google Ads account (GAA) you wish to integrate from the list provided.


Step 4: Monitor and Resolve Integration Issues

  1. Keep an eye on the right-hand side of the AdScale dashboard, where integration status messages and potential issues will appear.

  2. If any issues arise, follow the detailed instructions provided to resolve them.

  3. Integration-related alerts will also appear on the main dashboard for your convenience.


Step 5: Validate Payment Setup

  1. Ensure that the Google Ads account you’re connecting has a valid payment method set up.

  2. Without a valid payment method, the integration will not be fully functional.


Important Notes:

  • All changes to your campaigns should be made directly within AdScale. AdScale will automatically sync updates to your Google Ads account, ensuring optimized management.

  • To change the connected Google Ads account later, simply click the Connect with Your Google Account button and repeat the process.


Conclusion

By following these steps, you can seamlessly integrate your Google Ads account with AdScale and take full advantage of its AI-powered advertising capabilities. If you encounter any challenges, don’t hesitate to refer to the integration instructions displayed on your dashboard or contact AdScale support for assistance.

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